This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from https://www.wear-upcycled.com (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

• Cookies are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies and how to disable cookies, visit http://www.allaboutcookies.org.

• Log files track actions occurring on the Site and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

• Web beacons, tags, and pixels are electronic files used to record information about how you browse the Site.

• We also use Google Analytics to analyze the visits to serve our users better.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, bank account numbers, PayPal emails, email address, and phone number). We refer to this information as “Order Information.”

We also gather information about your taste on your Taste Profile, which you submit to us when you register or update your Taste Profile.

When we talk about “Personal Information” in this Privacy Policy, we are referring to both Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

• Communicate with you;

• Screen our orders for potential risk or fraud; and

• When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

We also use this information for retargeting.

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use partners to pack and/or ship your order to power our online store.

We also use Google Analytics to help us understand how our customers use the Site–you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

BEHAVIOURAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

• FACEBOOK – https://www.facebook.com/settings/?tab=ads

• GOOGLE – https://www.google.com/settings/ads/anonymous

• BING – https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

YOUR RIGHTS
IIf you are a European resident, you have the right to:

• Access the personal information we hold about you.

• Request Correction of any personal information that is inaccurate or incomplete.

• Request Deletion of your personal information.

To exercise any of these rights, please contact us using the contact information provided below.

Data Portability: You also have the right to request that we transfer the personal information we have collected to another organization, or directly to you, under certain conditions.

Exercising Your Rights: To exercise any of these rights, please:

1. Submit a Request: Send us an email at [email protected] with the subject line “Data Deletion Request” or use the contact form on our Site.

2. Provide Necessary Information: Include sufficient information to help us understand and fulfill your request (e.g., your name, email address, and a description of the data you want deleted).

3. Verification: We may need to verify your identity before responding to your request to ensure the protection of your personal information.

We will respond to your request within one month of receiving it. If we require additional time, we will inform you of the reason and the expected completion date.

Non-European Residents: Even if you are not a European resident, you can still contact us to request access, correction, or deletion of your personal information.

DATA DELETION

To request the deletion of your personal data from our records, please follow these steps:

1. Contact Us:

• Email: Send an email to [email protected] with the subject line “Data Deletion Request.”

• Mail: You can also send a written request to:

Liivalaia 25-29, Tallinn, 37, 10118, Estonia

2. Provide Information: In your request, please include:

• Your full name

• Email address associated with your account (if applicable)

• Details of the data you wish to have deleted

3. Verification: For security reasons, we may require additional information to verify your identity before processing your request.

4. Confirmation: Once your request is processed, we will send you a confirmation email indicating that your data has been deleted.

Please Note:

• Some data may need to be retained for legal or operational purposes even after deletion requests.

• Deleting your data may affect your ability to use certain features of the Site.

DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information through the Data Deletion process outlined above.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will notify you of any significant changes by posting the new Privacy Policy on this page.

CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by:

• Email: [email protected]

• Mail:

Upcycled

Liivalaia 25-29, Tallinn, 37, 10118, Estonia